NUTRIPURE
Company Profile
Nutripure is a French dietary supplement brand founded by Christophe Carrio, built on three core principles: exceptional raw material quality, complete transparency, and fair pricing. With a commitment to clean formulations, Nutripure offers excipient-free products—free from titanium dioxide, magnesium stearate, nanoparticles, gluten, casein, and GMOs—delivered in plant-based pullulan capsules. Manufactured in the Toulouse region, the company upholds the highest quality standards, including HACCP and ISO 22000 certifications.
Industry: Health & Nutrition – Dietary Supplements, E-commerce
Team Size: 10–50 Employees
Hosting: Odoo.sh Cloud
Locations: France
Challenges Faced
As Nutripure expanded, the company needed an ERP solution to keep pace with its digital growth and high operational standards:
- Manual Inventory Tracking unable to keep up with sales and production cycles
- Fragmented Systems across website, marketplace, stock, and finance
- Need for Connector Development to integrate Odoo with marketplaces and manufacturing partners
- Scalability Requirements for long-term digital brand management
- Growing HR Needs for internal workforce oversight
Odoo Implementation
Key Features Implemented
- E-commerce Integration: Seamless synchronization between Nutripure’s online store and the Odoo database
- Sales & Purchase Management: Optimized workflows for customer orders and supplier coordination
- Inventory Control: Real-time tracking of stock, including subcontracted production and raw materials
- Marketplace Connectors: Custom connectors built to sync marketplace orders and stock in real time
- Accounting & Invoicing: Integrated financial management aligned with operational workflows
- HR Management (Phase 2): Tools for tracking contracts, leaves, and employee records
- Version Migration: Transition from Odoo V16 to V18 for access to the latest platform improvements
Business Benefits
Streamlined Operations
- Unified platform covering e-commerce, logistics, accounting, and HR
- Improved synchronization across internal systems and external marketplaces
Inventory Accuracy
- Real-time stock tracking across all channels, reducing errors and improving fulfillment speed
- Automated sync with manufacturing partners for better material planning
Digital Scalability
- A flexible ERP structure designed to support Nutripure’s e-commerce growth
- Marketplace connectors ensuring faster order processing and improved customer service
Quality & Compliance
- Integrated compliance tracking aligned with industry standards
- Support for clean, traceable production in line with Nutripure’s transparency mission